# Green-screen backgrounds + hook text — Week of Jul 13–19, 2026
Pipeline: Pexels real footage (free license, no attribution) + Pillow data tiles. Caption scheme (Jul 10 spec): per post, FOUR clips carry baked captions in `broll/<DAY>/captioned/` — the INTRO clip gets the full TGW hook box, one clip per Pt gets the compact "PT N" header (on-screen progress bar, Pt 3 = payoff). All raws ship clean beside them as flexible spares. Box spec locked: navy `#131A22`, border `#243140`, gold `#F5C451` Title Case, key number mint `#34E5A3`, upper-third, Poppins Bold.

**Sora cut rule this week:** cuts land ON the but/therefore turns (see story maps in scripts.md), and Beat 4 (payoff) always lands on the DATA TILE with the number on screen.

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## TUE JUL 14 — CPI × banks × Warsh react (Wolf)
- **Cold-open text (≤5 words):** `They Say Inflation Fell`
- **Sustained caption (baked, intro box):** `Inflation 'Falls' To 3.9% — You Still Pay $2,340 More`
- **⚠ FILL-LIVE:** `broll/TUE/TUE_T1_FILLLIVE_cpi.jpg` has blanks + verify banner — fill with the real 8:30am print before posting. `TUE_T2_payoff_hike-math.jpg` is the Beat-4 payoff tile.

**Cut order (follows the story map):**
1. 0:00 INTRO — `captioned/TUE_V3_grocery-produce.mp4` (hook box)
2. 0:03 stakes — `TUE_V2_grocery-checkout.mp4` (clean)
3. 0:08 Pt 1 headline lies — `captioned/TUE_V4_gas-station-pump.mp4` (PT 1 header) → cut to `TUE_T1_FILLLIVE_cpi.jpg` when quoting the print
4. 0:25 Pt 2 core/Warsh — `captioned/TUE_V7_federal-reserve-sign.mp4` (PT 2) → `TUE_V8_statehouse-dome.mp4` (clean) on the testimony line
5. 0:40 re-hook — `TUE_V6_card-swipe.mp4` (clean)
6. 0:45 Pt 3 your numbers — `captioned/TUE_V5_card-tap-payment.mp4` (PT 3)
7. 0:52 PAYOFF — `TUE_T1_FILLLIVE` → **`TUE_T2_payoff_hike-math.jpg`** ($66/mo · $23,803 on screen)
8. 0:58 loop-close — back to `TUE_V3` framing (clean raw) → sign-off
- Spares: `TUE_V1_grocery-cart-aisle.mp4` · photos `TUE_P1_grocery-aisle.jpg`, `TUE_P2_dollar-rolls.jpg`, `TUE_P3_hundred-bills.jpg`

## THU JUL 16 — options breakeven evergreen (Wolf)
- **Cold-open text:** `The $2 Option Lie`
- **Sustained caption:** `The $2 Option Is Secretly A 7% Bet`
- Payoff tile: `broll/THU/THU_T1_payoff_three-endings.jpg`

**Cut order:**
1. 0:00 INTRO — `captioned/THU_V2_phone-trading-hand.mp4` (hook box)
2. 0:04 stakes — `THU_V3_trading-desk-screens.mp4` (clean)
3. 0:08 Pt 1 $2=$200 — `captioned/THU_V4_trading-app-dollar-note.mp4` (PT 1)
4. 0:22 Pt 2 breakeven — `captioned/THU_V1_percent-chart-flatlay.mp4` (PT 2) → `THU_P1_pointing-candlesticks.jpg` on "your broker prints it"
5. 0:38 re-hook (the clock) — `captioned/THU_V6_hourglass-time.mp4` (PT 3 header carries into Pt 3)
6. 0:50 PAYOFF — **`THU_T1_payoff_three-endings.jpg`** (−100% / 0% / +150% on screen)
7. 0:57 loop-close — back to `THU_V2` raw → sign-off
- Spares: `THU_V5_investor-desk-planning.mp4` · photos `THU_P2_candlestick-screen.jpg`, `THU_P3_stock-report.jpg`

## SAT JUL 18 — EYL debt-vs-invest react (D Waugh) · MUST-SHIP, IG-first
- **Cold-open text:** `EYL Said WHAT?!`
- **Sustained caption:** `EYL: Paying Off Debt First = Mistake? Half Right.`
- **Collab-format instruction:** screen-record EYL's reel ("Paying Off Debt Before Investing Could Be One Of Your Most Expensive Mistakes", posted on @earnyourleisure this week) and open ON their freeze-frame — green-screen react over it (IG) / stitch-duet (TikTok). React over the clip; do NOT re-upload it standalone. Caption box carries the CONTESTABLE CLAIM (EYL borrow), not the topic.
- Payoff tile: `broll/SAT/SAT_T1_payoff_the-sort.jpg`

**Cut order:**
1. 0:00 cold open — EYL clip freeze (your screen recording)
2. 0:04 stakes — `captioned/SAT_V3_podcast-mic-closeup.mp4` (hook box)
3. 0:08 Pt 1 steelman — `captioned/SAT_V4_studio-conversation.mp4` (PT 1) → play their strongest 5s
4. 0:25 Pt 2 the APR — `captioned/SAT_V6_calculator-bills.mp4` (PT 2) → `SAT_P1_card-statements.jpg` on "your statement's interest line"
5. 0:38 re-hook — `SAT_V2_counting-money-hands.mp4` (clean)
6. 0:43 Pt 3 the sort — `captioned/SAT_V1_counting-cash-papers.mp4` (PT 3)
7. 0:50 PAYOFF — **`SAT_T1_payoff_the-sort.jpg`** (the 3-step order on screen)
8. 0:57 loop-close — back to EYL freeze → MATH/DM CTA → sign-off
- Spares: `SAT_V5_desk-laptop-phone.mp4` · photos `SAT_P2_cash-calculator-laptop.jpg`, `SAT_P3_credit-cards.jpg`

## SUN JUL 19 — podcast (episode inserts + teaser)
- **Teaser cold-open text:** `A Fed HIKE In 2026?`
- **Teaser sustained caption:** `A Fed HIKE In 2026? Tuesday Decides`
- Intro/teaser clip: `captioned/POD_V3_nyse-facade-flags.mp4` (hook box)
- Episode inserts (clean): `POD_V1_wall-broad-sign.mp4` · `POD_V2_nyse-flags-crowd.mp4` · `POD_V4_nyse-banner-statue.mp4` · `POD_V5_bank-columns.mp4` · `POD_V6_bank-towers.mp4` · photos `POD_P1_coins-clock.jpg`, `POD_P2_bank-towers.jpg`
- Screen-shares: `screenshare/cpi-day-dashboard.html` · `hike-path-dashboard.html` · `bank-earnings-dashboard.html` (fill FILL-LIVE boxes before recording)

## Utility
- `greenscreen/UTIL_plain-green-chroma.mp4` — plain green chroma background (10s, 1080×1920) if you want a keyable backdrop for any pickup shot.

**Hook doctrine check (all pass):** number first, Title Case, no hype, no price predictions, life-outcome/knowledge-gap routed by platform age. Every caption on TikTok/IG must carry the outcome + number before upload — no lesson-frames.